纺织学报 ›› 2006, Vol. 27 ›› Issue (2): 113-116.

• 综合述评 • 上一篇    下一篇

服装防伪技术的分析与应用

孔凡栋1;张欣1;吴宇2   

  1. 1.西安工程科技学院服装学院 陕西西安710048;2.总后军需装备研究所 北京100088
  • 收稿日期:2005-02-05 修回日期:2005-10-07 出版日期:2006-02-15 发布日期:2006-02-15

Analysis and application of anti-counterfeiting technology for clothing

KONG Fan-dong;ZHANG Xin;WU Yu   

  1. 1.Xi'an University of Engineering Science and Technology;Xi'an;Shanxi 710048;China;2.The Quartermaster Research Institute of the General Logistics Department of Chinese People′s Liberation Army;Beijing 100088;China
  • Received:2005-02-05 Revised:2005-10-07 Online:2006-02-15 Published:2006-02-15

摘要: 目前国内市场上服装假冒产品众多,为了维护品牌和切身利益,各企业相继推出防伪挂牌、防伪包装、防伪商标等技术进行防伪,但是很少有厂家从服装自身要素(印花图案、缝纫线、钮扣等)的防伪入手,配合射频识别技术,进行自动识别,便于服装的生产、配送、销售和售后服务。对比了各种防伪技术,从防伪技术、识别、装饰的角度分析了在服装上的应用可能与实现方式,力求实现服装防伪。易于公众识别的同时,增加服装的视觉表现力,增加卖点,提升品牌价值,便于生产和销售。

Abstract: Garments with fake brand labels are numerous on the domestic market at present.In order to safeguard their brands and interests,a lot of garment manufacturers have launched their anti-counterfeiting marks on the labels,packages,and trade marks.However,few manufacturers apply the anti-counterfeit technology to the garment′s elements such as print patterns,sewing threads,and buttons,coupled with the radio frequency identification technology to realize automatic discerning for facilitating garment production,delivery,selling and after-sale service.Various anti-counterfeiting technology are compared,and their possible application to the garment has been analyzed from the viewpoint of anti-counterfeit technology,identification and decoration.Apart from realization of anti-counterfeiting of the garment and easy identification,efforts are also made to increase the visual expression of the garment,make it more sellable,and promote its brand value and production.

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