纺织学报 ›› 2016, Vol. 37 ›› Issue (08): 59-64.

• 纺织工程 • 上一篇    下一篇

春夏季衬衫用色织面料材质的感觉评价

  

  • 收稿日期:2015-05-26 修回日期:2016-04-24 出版日期:2016-08-15 发布日期:2016-08-05

Sensibility assessment of spring and summer shirt yarn-dyed fabrics

  • Received:2015-05-26 Revised:2016-04-24 Online:2016-08-15 Published:2016-08-05

摘要:

为识别不同材质色织面料的美感特征,以春夏季衬衫用色织面料为研究对象,选取我国市场上最常用的材质作为面料样本,比较消费者对不同材质色织面料的感觉评价。运用语义差异法进行评价实验,运用描述统计、探索性因子分析、多元回归分析等数理方法挖掘材质特征。结果表明:不同材质面料在感觉意象上存在显著差异,且消费者的感觉与Kawabata织物评价传统风格仪的测试结果不完全一致,主要差异特征可总结为:柔软度与粗糙感、温度感、光泽度、个性因子、价值因子、天然因子6个因子;不同材质面料的感觉意象与喜好度得分的关系结构存在差异,可表达为不同的关系偏好方程,通过方程可得知提高材质喜好度的重要意象。

关键词: 色织面料, 感性工学, 因子分析法, 回归分析法

Abstract:

To identify different feeling characteristics of different material of yarn-dyed fabrics in the eyes of consumers, spring and summer shirt yarn-dyed fabrics were chosen as the research object and most commonly used materials were selected as the fabric samples. Using exploratory factor analysis, multiple regression statistical analysis methods to clear different material characteristics, the results show that there are significant differences on sensory images for different materials which can be interpreted as six factors , and the feeling of consumers is not completely consistent with KES style instrument test results. Besides, the relationship structure between image and preference evaluation is different for different materials which can be expressed by relational function. The research results provide a reference for selection and design of yarn-dyed fabrics.

Key words: yarn-dyed fabric, kansei engineering, factor analysis, regression analysis

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